The third annual Los Angeles Brazilian Film Festival (LABRFF 2010) celebrates the 15th Anniversary of the New Brazilian Cinema, the most important period of Brazilian film product since Cinema Novo brought Brazilian films to the world audience in the 1960’s. LABRFF will be held at the Landmark Theatre from April 27 to May 2
The Opening Night Film Heitor Dhalia’s “A Drift” (À Deriva), starring Vincent Cassel and Camilla Belle, earned a standing ovation at the Cannes Film Festival -Un Certain Regard in 2009 for its emotionally rich tale of a fourteen-year old girl’s coming of age revelations spending summer vacation with her family in Búzios.
Centerpiece Film José Alvarenga Junio’s “In Therapy” (Divã), starring Lilian Cabral and José Mayer, follows a happily married middle age woman’s discoveries when she starts seeing a therapist. 
LABRFF 2010’sOfficial Selection features over 60 narrative features, documentaries, animation shorts and video projects.
A Tribute to Revival Brazilian Cinema will present
Fábio Barreto’s historical portrait of an Italian-Brazilian family “O Quatrilho” (1994);
Carla Camuratti’s “Carlota Joaquina” (1995);
Walter Salles & Daniella Thomas’ black and white film noir -“Foreign Land “(Terra Estrangeira-1995);
Luiz Fernando Carvalho’s “To the Left of the Father” (Lavoura Arcaica-2001) A fascinating retelling of the Prodigal Son Fernando Meirelles’s “City of God” (Cidade de Deus-2003)
All produced during the boom (“Retomada”) a result of the incentive laws created in the mid 90’s. This is a rare chance to see these landmark films on the big screen.
Documentaries in competition are: “Dzi Croquettes” (U.S Premiere/ Best Doc- Rio International Film Fest 2009)- a history of the gender bending radical theatre company that confronted Brazil’s brutal dictatorship in the 70’s. “Eliezer Batista: O Engenheiro do Brasil “(U.S Premiere);”The Man who Bottled Clouds “(O Homem Que Engarrafava Nuvens) (West Coast Premiere);”Only Ten Percent is a Lie” (Só Dez por Cento é Mentira), (West Coast Premiere).
Features in narrative competition include the US Premieres of:
Marco Ricca’s “Cabeça a Prêmio” (Cabeça a Prêmio-Best Actor-Rio International Film Festival 2009); Sérgio Rezende’s “Time of Fear” (“Salve Geral-Brazil“s Oscar Entry 2009; Heloísa Resende’s “Love Stories Last Only 90 Minutes “(Histórias de Amor duram apenas 90 Minutos); Isa Albuquerque’s “Black Gold” (Ouro Negro); Fernando Belens’s “Pau Brasil“: Vinícius Reis’s “Saenz Peña Square “(Praça Saenz Peña-winner Best Actor, Best Actress, Best Director, Critics Award Best Film Recife Cine PE Audiovisual Festival Brazil) ; and Paulo Alcântara’s “Strangers “(Estranhos), (U.S Premiere) and the West Coast Premiers of Henrique Goldman’s “Jean Charles” (Best Screenplay-Dinard Film Festival 2009); Eduardo Valente’s “Eye of the Storm” (No Meu Lugar-special screening Cannes Film Festival 2009); Marcelo Lafitte’s “Elvis e Madonna” .
Special Screenings:
Roberto Berliner e Pedro Bronz’s “Herbert Up Close” (Herbert de Perto) (U.S Premiere) and the West Coast Premieres of Jeremias Moreira’s “The Little Cowboy” (O Menino da Porteira), Claudio Manoel’s “Simonal – No One Knows How Tough It Was” (Simonal, Ninguém Sabe O Duro Que Eu Dei) and Paulo Henrique Fontenelle’s “Loki” directed by Paulo Henrique Fontenelle.
As part of the Film Market, LABRFF partnered with the Latin American Training Center (Rio de Janeiro) and the Cesnik, Quintino & Salinas Law firm (São Paulo) to offer the LATC/CQS Program for Audiovisual Content Producers. Panels include How to develop, Finance and Producer a Low Budget Movie- facilitated by Daniel Dreyfuss (Thursday April 29-6:00 pm); A full day of discussions about 
film financing including Audiovisual Financing & Tax Incentive Legislation in Brazil and Fiscal Incentives for Audiovisual Production and Co-Production in Ibero-America Canada and the United States (Friday April 30th-3:00pm to 6:00pm) and on Saturday May 1, LATC-CQS Legal And Commercial Consulting Clinic (11:00AM – Stella Lounge) The Clinic consists of a previously-scheduled private meeting with Dr. G. Anders and S. Solot for a 30 minute, free-of-charge consulting session. For more info see Film Market link under Industry on the website.
Established in 2007 by journalist Nazareno Paulo and producer Meire Fernandes, LABRFF is the pre-eminent Brazilian film festival in the Hollywood market.
Official Sponsors: Consulado Geral do Brasil em Los Angeles – Ministério das Relações Exteriores; Governo da Bahia-Secretaria de Cultura: IRDEB – Instituto de Rádiodifusão Educativa da Bahia
Official Supporting Sponsors: EMBRATUR- Ministério do Turismo. Other notable sponsors include Korean Air (LABRFF’S Official Airline) Stella Artois, JetBlue Airways, Fogo de Chão Steakhouse: Canal Brasil; Telecine and Jornal do Brasil.
April 27-May 2nd Landmark Theatre 11272 Santa Monica Boulevard.
For Tickets and more information go to www.labrff.com